Sony's Alpha DSLR-A330 delivers the exceptional image quality and rapid responsiveness that digital SLRs are famous for. It also offers a compact, easy-to-use design that's sure to please both first-time and experienced photographers alike. The supplied 18-55mm Sony zoom lens gives you crisp pics and versatile, all around performance for everyday use. You can add optional wide-angle, closeup, or long-range telephoto lenses to optimize the 'A330 for different shooting situations.

High-resolution 10.2-megapixel photos
The 'A330 has what it takes to deliver beautiful, accurate photographs. Sony's 10.2-megapixel image sensor offers more than enough detail for cropping out portions of a shot, blowing them up, and printing them at large sizes. The sensor also handles an extended range of ISO (film speed equivalent) sensitivity — that's ideal for accurate shooting in tricky conditions, especially indoor and low-light environments. Finally, the sensor's wide dynamic range combined with the speed of Sony's proprietary image processor permits faithful rendering of complex subjects, like sunny highlights on a subject with plenty of shadow.

Enjoy spotless, blur-free pictures
The 'A330's built-in image stabilization technology minimizes unwanted blur caused by an unsteady hand. This system physically shifts the position of the image sensor to compensate for camera shake, maintaining optimum picture sharpness. Because the system is built into the camera instead of the lens, you can take advantage of its benefits with any lens you use. The same technology that keeps your images blur-free also helps to keep them spotless. Every time you power off the camera, the sensor-shifting system vibrates to dislodge any dust particles that might have accumulated.

Easy shooting from any angle
Unlike some digital SLRs, this camera gives you two ways to compose and shoot your pictures. You can frame your photos with the 'A330's traditional optical viewfinder. A handy autofocus feature begins focusing your picture as soon as you bring your eye to the viewfinder — no need to press down the shutter-release button halfway. Or, spot your subjects and frame your shots using the camera's responsive live view LCD — just like you would with a point-and-shoot camera. The LCD's tilt-screen design lets you adjust it up or down for super-convenient shooting from tricky high- or low-angle positions.

Top of page