Ah, spring, that time of year when thoughts turn to?the Spring Break Nationals car show and competition in Daytona, Florida!

Daytona?s made its reputation for being a pleasure-seeker?s paradise and for its association with just about every kind of machine on wheels.

So it?s no wonder that a scant couple of weeks after the world-famous Bike Week and at the peak of college spring break season, Daytona?s Ocean Center expo space opens its doors to Spring Break Nationals.

The show is one of the biggest of the season: tens of thousands of fans enjoy the spectacle of show cars, custom installations, vendor booths, sound competitions, overall good-natured custom-car mayhem, and much, much more.

Enthusiastic Spring Break Nationals showgoers crowd in front of the SIRIUS Rhythm of the Road semi.

Of course, this year you don?t even need to get a ticket and go inside to catch the infectious vibe. SIRIUS, the headlining sponsor of the event, provided that right outside the venue with its Rhythm of the Road semi.

The facility features SIRIUS listening stations and displays of the broad range of SIRIUS-compatible products currently on the market. A live DJ entertains the crowds that gather around with samplings of SIRIUS music channel broadcasts. On top of that, there are always exciting giveaways.

This year, SIRIUS handed out plenty of gifts, including a ten-minute phone card, two weeks of free online streaming of SIRIUS music, keychains, t-shirts, mini footballs, drink coozies, and hats. And a few lucky winners went home with Audiovox plug-and-play tuners and boomboxes.

The folks at SIRIUS did a spectacular job getting the crowds that gathered in front of the semi fired up for the show. There was plenty of crowd interaction, tunes were pumping, and people were free to use the listening stations to get an earful of SIRIUS?s incredible channel lineup. SIRIUS representatives were also on hand to answer any service or equipment questions anyone might have had.

Surrounding the SIRIUS semi were a host of show cars sponsored by various vendors. MTX and Pioneer, notably, had several of their vehicles on display for everyone to see. It was a great way to get people ready for the spectacle inside!