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Engines revving. Drivers scheming. A grandstand and infield abuzz with race day bustle. Rob Limbaugh, then a vice president at Polk Audio, a Baltimore-based speaker manufacturer, soaked it all in as he wandered through the pit crews at the 24 Hours of Daytona endurance sports car race.
As he passed near a Ferrari sponsored by Italian accessories specialist MOMO Design, Limbaugh paused to talk with a tire changer on the pit team. After some banter, Limbaugh learned that the man under the grimy garb was none other than the U.S. sales manager for MOMO's racing division.
And a bell went off in Limbaugh's head. MOMO — of course! What better partner for Polk's new line of performance-oriented speakers than a company renowned for quality and industrial design.
DiComo on MOMO
Paul DiComo is chuckling as he relates this story. The marketing manager at Polk Audio has good reason to do so. DiComo waves his hand at the stacks of Polk/MOMO boxes piled high at Polk headquarters. New coaxial speakers. New and improved subwoofers. A totally new line of amplifiers, a bit of a leap of faith, since Polk has proudly touted itself as "The Speaker Specialists" since its founding in 1972.
With dozens of new products introduced in the last few months, many of them associated with the Polk/MOMO series, the low-profile Polk headquarters in a suburban Baltimore industrial park has been as much a beehive of activity as pit row at Daytona.
And a change in the way Polk approaches car audio is attributable to the idle chitchat in that Ferrari pit — and the subsequent marriage of exceptional sound and innovative styling.
"The basket on the first Polk/MOMO subs looked like the MOMO Quasar 2 wheel," DiComo said. "It was the first time anybody had done anything to tie in speaker design to wheel design. Now it's all the rage. I think with MOMO, we started something."
Engines revving. Drivers scheming. A grandstand and infield abuzz with race day bustle. Rob Limbaugh, then a vice president at Polk Audio, a Baltimore-based speaker manufacturer, soaked it all in as he wandered through the pit crews at the 24 Hours of Daytona endurance sports car race.
 The partnership between Polk Audio and MOMO has been in the forefront of adding sharp styling to quality speakers and subwoofers. |
As he passed near a Ferrari sponsored by Italian accessories specialist MOMO Design, Limbaugh paused to talk with a tire changer on the pit team. After some banter, Limbaugh learned that the man under the grimy garb was none other than the U.S. sales manager for MOMO's racing division.
And a bell went off in Limbaugh's head. MOMO — of course! What better partner for Polk's new line of performance-oriented speakers than a company renowned for quality and industrial design.
• • •
DiComo on MOMO
Paul DiComo is chuckling as he relates this story. The marketing manager at Polk Audio has good reason to do so. DiComo waves his hand at the stacks of Polk/MOMO boxes piled high at Polk headquarters. New coaxial speakers. New and improved subwoofers. A totally new line of amplifiers, a bit of a leap of faith, since Polk has proudly touted itself as "The Speaker Specialists" since its founding in 1972.
With dozens of new products introduced in the last few months, many of them associated with the Polk/MOMO series, the low-profile Polk headquarters in a suburban Baltimore industrial park has been as much a beehive of activity as pit row at Daytona.
And a change in the way Polk approaches car audio is attributable to the idle chitchat in that Ferrari pit — and the subsequent marriage of exceptional sound and innovative styling.
"The basket on the first Polk/MOMO subs looked like the MOMO Quasar 2 wheel," DiComo said. "It was the first time anybody had done anything to tie in speaker design to wheel design. Now it's all the rage. I think with MOMO, we started something."
